Heavy rich media banners can significantly slow down the loading of the Media site. Therefore creative agencies have less creative freedom. As a solution, Adform recommends using polite banners. Polite banners allow the campaign banner to be almost unlimited weight as a flash file of very little weight replaces the original banner during the Media site loading.
1. Follow to Content --> Polite mode.
2. Once the Polite mode dialog is opened, there are three options:
- None – the banner will not be of polite type
- ActionScript – the creative toolkit generates the actionscript code:
The main idea of this code is that there is implemented event listener function and when a page is fully loaded - function handlePageLoaded is called. This method is very useful for video banners – to start video streaming only when page is fully loaded.